6 Tips for a Killer Association Virtual Engagement Strategy
By Irene Costello, Marketing Manager Hello COVID-19, goodbye annual conference in Florida. The shift from in-person to…
How to End a Remote Workday – the Markens Way!
Associations and businesses fortunate enough to be working from home are facing new challenges: finding ways to…
The Ultimate Guide for Operating Your Organization Remotely
COVID-19 has forced associations, membership organizations, and businesses to quickly shift to remote work. For some, this…
Planning and Tracking Your Association’s Success
“If your association is as successful as you’d like it to be…then don’t change anything.” – Ben…
Does Your Association Need a New Management Model?
If your association is struggling, you might be thinking about changing the program offering or dues structure….
3 Ways to Motivate Member Volunteers
By Tessa O’Sullivan, Senior Account Manager As an association manager, I work with passionate volunteers every day….
Boards Gone Wrong!
How to do the Right Work as a Board Member Are you on an association or nonprofit…
3 Ways to Make Your Boring Name Badge Useful
No matter the conference, meeting, or event, you need to create name badges for your…
4 Ways to Keep Your Event Program Out of the Trash
When it comes to association conferences and events, an attractive, user-friendly program book may be the single…
Pics From Our 30th Anniversary Party
We recently celebrated our 30th anniversary with an open house at our office! We invited our community in…
Would You Try This Crazy Approach to Event Marketing?
Here is the ultimate measure of association event success: You offer free registration to your next conference…
4 Hot Topics Affecting Associations Today
There are associations for everything—even, believe it or not, for association professionals like us at TMG! We…
3 Reasons Why Members Quit (And What to Do About It)
A robust, engaged membership means a thriving association. But if members are jumping ship, your association might…
Craft a Vision that Inspires Members
Leaders in the association world have to inspire members, staff, and stakeholders to act. Whether that’s promoting…
Offer an Unforgettable Conference Experience—6 Practical Tips
With today’s tech, associations can easily host meetings online. Yet face-to-face conferences continue to be popular….
5 Simple Steps to Improve Your Board’s Decision Making
Association boards of directors face many tough decisions. After all, the direction of the organization rests in…
How to Boost Conference Attendance—Three Easy Ways
If you run an association, you understand the importance of conferences. Not only do they connect your…
What you Need to Know Before Hiring an AMC and How to Prepare your Organization
It can be tough to think about opening your doors to an association management company (AMC) for…