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Meet Kate Smith, Member Services Coordinator

Kate Smith joined The Markens Group in May of 2017. Her Roll as Member Services Coordinator is…

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What’s That Smell?

The opportunity to network with peers is one of the biggest values of association conferences, yet it…

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Getting the Most From Association Conferences: an Attendee’s Perspective

By Stephen Brand, Executive Director of Global Learning and Development at Bay Path University During the past…

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Personal Relationships Drive Membership Growth

By Jim Sotiropoulos, TMG Association Executive An association’s success, or lack thereof, can be largely measured by…

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Happy Employees Move your Mission

By Ben Markens, TMG president Whether you’re a trade association, a mission-based nonprofit, or a for-profit, we…

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Harnessing Data: Benchmarking in your Association

By Brian Chaisson, TMG Director of Industry Benchmarking Members typically join associations to network, learn industry best…

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Know Your Members, Retain Your Members

Members are key to the success of any association. Without their support, associations simply can’t accomplish their…

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Networking – A Real Value of Membership

  At a recent association meeting, I met a first-time attendee whose goal was to bring one…

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Thank Your Volunteers this Holiday Season

As you make your gift list this holiday season, don’t forget to spread some cheer to your…

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Keep Tech Hiccups from Turning Into Showstopping Snafus With 3 Easy Tips

At one point or another, we’ve all lived through an unexpected technical snag that threatened to derail…

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Effective Association Board Development: The 4th “W”

If you’re in association management, you’ve likely heard of the “Three Ws” of an effective Board. According…

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Association Insights from Apple Co-Founder Steve Wozniak

Although we are all fans of Apple products here at The Markens Group, none of us is…

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Harness Sponsor Expertise To Generate Member ROI

With the growing importance of non-dues revenue to an organization’s bottom line, association managers must work harder…

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Drive Results by Recognizing your Employees

Although your employees likely come from a wide range of professional and personal backgrounds, perform varying duties,…

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Don’t Lose Market Share to Your Competitors

When and at what frequency do your customers seek out your products or services, and when do…

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How to Make an Uncomfortable Call

Here’s a tip that’s sure to take you out of your comfort zone: call up a former…

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