3 Reasons Why Members Quit (And What to Do About It)
A robust, engaged membership means a thriving association. But if members are jumping ship, your association might be in trouble. For any association, retaining members is just as important as recruiting new ones. Here are three of the top reasons …
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Craft a Vision that Inspires Members
Leaders in the association world have to inspire members, staff, and stakeholders to act. Whether that’s promoting a profession or supporting a cause, this work helps the organization move forward. One of the most effective ways to energize, inspire, and …
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Offer an Unforgettable Conference Experience—6 Practical Tips
With today’s tech, associations can easily host meetings online. Yet face-to-face conferences continue to be popular. Why? It’s about the experience. A conference can transport attendees to new locations and offer extraordinary activities and opportunities. If you want to host …
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5 Simple Steps to Improve Your Board’s Decision Making
Association boards of directors face many tough decisions. After all, the direction of the organization rests in their hands. To make things more complicated, board members have to collaborate to make decisions. That can be a challenge in itself! If …
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How to Boost Conference Attendance—Three Easy Ways
If you run an association, you understand the importance of conferences. Not only do they connect your members, they’re often an important source of revenue. So, if conference attendance is lagging, your association might be in trouble. Let’s fix that. …
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Celebrating 30 Years of Growth, Being a Great Place to Work
2018 marks TMG’s 30th anniversary, and we are so proud of our accomplishments and growth over the years! Our region’s business journal, BusinessWest, recently wrote an excellent story about our milestone. Check it out below!
What you Need to Know Before Hiring an AMC and How to Prepare your Organization
It can be tough to think about opening your doors to an association management company (AMC) for your organization. But when played right, association management companies are a valuable asset to provide solutions and increase revenue. This is particularly helpful …
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Social Media: Engage!
Does Your Association Need Social Media? We’ll cut to the chase: the answer is yes! Some of our clients are initially resistant to starting a social media program for their association. Some think their demographic isn’t on social media. Others …
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Find Your Banana Moment
By Laura Spencer Has a unique perspective or enlightening idea ever inspired you to change the way you do things? That kind of insight is as important in business as it is in broader life. Some people refer to those …
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Meet Susan Martins, Controller & Office Manager
Susan Martins joined The Markens Group in October of 2008. Her role as Controller and Office Manager, she manages the accounting, event planning, training, and office for TMG. 1. How long have you been working in your field? 32 years …
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