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Effective Association Board Development: The 4th “W”

If you’re in association management, you’ve likely heard of the “Three Ws” of an effective Board. According…

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Association Insights from Apple Co-Founder Steve Wozniak

Although we are all fans of Apple products here at The Markens Group, none of us is…

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Harness Sponsor Expertise To Generate Member ROI

With the growing importance of non-dues revenue to an organization’s bottom line, association managers must work harder…

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Drive Results by Recognizing your Employees

Although your employees likely come from a wide range of professional and personal backgrounds, perform varying duties,…

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Don’t Lose Market Share to Your Competitors

When and at what frequency do your customers seek out your products or services, and when do…

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How to Make an Uncomfortable Call

Here’s a tip that’s sure to take you out of your comfort zone: call up a former…

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