Skip to content

Associations and businesses fortunate enough to be working from home are facing new challenges: finding ways to communicate virtually, keeping active in an increasingly sedentary lifestyle, and getting their minds to stop focusing on work once the day is done. This can be particularly tricky if your home office is steps away from your living…

Read More

COVID-19 has forced associations, membership organizations, and businesses to quickly shift to remote work. For some, this is an unprecedented shift. Luckily many of us are going through the same transition together. Wherever you are in the process, from getting started to making the most of your team’s resources during this new time, we’ve compiled…

Read More

“If your association is as successful as you’d like it to be…then don’t change anything.” – Ben Markens Odds are, your association doesn’t fall into this category. Even the most successful companies and organizations across the globe consistently strive to improve. After all, what’s the worst enemy of progress? Complacency! Whether you want to grow…

Read More

Here is the ultimate measure of association event success: You offer free registration to your next conference or workshop. After the event, you ask attendees to pay what they believe is fair, based on the value they received—and that number could be $0. Ultimately, you exceed revenue expectations. Sound like an insane stunt? The American…

Read More

A robust, engaged membership means a thriving association. But if members are jumping ship, your association might be in trouble. For any association, retaining members is just as important as recruiting new ones. Here are three of the top reasons why members leave and how you can encourage them to stay.

Read More

  With today’s tech, associations can easily host meetings online. Yet face-to-face conferences continue to be popular. Why? It’s about the experience. A conference can transport attendees to new locations and offer extraordinary activities and opportunities. If you want to host a successful conference, focus on the attendee’s experience. Here are six practical ways to…

Read More

Association boards of directors face many tough decisions. After all, the direction of the organization rests in their hands. To make things more complicated, board members have to collaborate to make decisions. That can be a challenge in itself! If you serve on a board that struggles with decision-making, try this five-step process. A structured…

Read More