Posts by Brian Westerlind
Does Your Association Need a New Management Model?
If your association is struggling, you might be thinking about changing the program offering or dues structure. But what if the issue goes deeper, to the very way you run and operate the organization? There are four main models of association management, from volunteer-run all the way to full-service management from an association management company…
Read MoreBen’s Video Tip of the Week: Lessons From My Dog
Ben shares 3 things he’s learned from having a dog. Stay tuned for Ben’s bonus tip at the end! Video transcript available below: Mac, our border collie, is one-year-old today, and I thought I’d do a tip about what I’ve learned from having a dog in our family. First of all, I didn’t have…
Read MoreBen’s Video Tip of the Week: 3 Ways to Motivate Volunteers
Managing trade associations and professional organizations has taught us 3 keys to help motivate and engage volunteers. Video transcript available below: I was interested to read a blog that Tessa O’Sullivan, one of our Senior Account Managers, wrote. You can find it here. Tessa’s blog describes 3 ways on how to help motivate volunteers.…
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