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Tag: conference

Ben’s Video Tip of the Week: Law of Two Feet

In this week’s tip, Ben explains the Law of Two Feet.

Ben’s Video Tip of the Week: Stressful Times Ahead

Ben shares a method for anticipating and managing stressful times as a team.

Ben’s Video Tip of the Week: Get the Most Out of Name Badges

Make name badges even better for attendees at your next event by printing the schedule on the back.

Ben’s Video Tip of the Week: Yabbit

Ben’s favorite ways to reflect as a team is to start strategy sessions by discussing the team’s “wins” since the last meeting. The number one rule in these meetings is that no one can spoil a win by saying “yeah, …
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Ben’s Video Tip of the Week: Hotel Takeover

Effective branding at your event can create a sense of ownership of the space, enhancing the overall experience and leaving attendees with a memorable connection to your event’s message and purpose. Watch now as Ben shares his favorite way to …
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Ben’s Video Tip of the Week: Greetings and Salutations

Emails are vital for business, but so are creating personal connections. A simple way to be better at both is to start your emails with a personal greeting. 

Ben’s Video Tip of the Week: GAAP vs. Operating Financial Statements

Try supplementing your GAAP financial statements with an operating statement to get a clearer view of the your expenses and revenue. 

Ben’s Video Tip of the Week: Rightsizing Your Hotel

When choosing a hotel for your event or meeting, don’t immediately go for the largest, most luxurious option available. Instead, book one that fits the size of your group to create the feeling of ownership over the space.

Ben’s Video Tip of the Week: Black Tie Events

Hosting special events at your conferences can be an effective way to provide more value, and entertainment, for members who attend. These occasions can also encourage them to come back, year after year.

Would You Try This Crazy Approach to Event Marketing?

Here is the ultimate measure of association event success: You offer free registration to your next conference or workshop. After the event, you ask attendees to pay what they believe is fair, based on the value they received—and that number …
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