Skip to content

Ben’s Video Tip of the Week: Creating Connection

Feb 4, 2020

Giveaways are a great way to provide value for your members while deepening connections and highlighting your creativity.

Watch Ben’s tip to see how one association has leveraged giveaways to create a longlasting impression.

Video transcript available below:

Good morning. We’re always trying to think of interesting ways that members can connect with other members and one of our associate members for an association we manage, a company called Atlas Die, about 10 years ago, started making customized coasters with a picture of the cities that they were visiting. Because this association meets twice a year, Atlas Die has now made 20 of these coasters that they hand out to all of the members.

Personally, I’m not sure how interested I was in having a coaster for the city of Baltimore, but every time I take one and now I have a collection of all 20. It’s a way that Atlas Die has provided value, and it’s also a way that Atlas Die has created a connection for themselves and their members. I think it was a really great idea. I wish I thought of it.

Good luck! Work on your business. Stay in touch.

Like, comment, or share this week’s tip on Facebook and LinkedIn.

Posted in

Categories

Post Archives

Our Fundamentals we live by a set of 15 fundamental behaviors

We are Friendly

...kind, and empathic and give each other the benefit of the doubt. We say, “good morning,” “please,” and “thank you.”

Ben says, “It’s nice to be important, but it’s more important to be nice.”

Associations and Beyond subscribe to our newsetter

  • This field is for validation purposes and should be left unchanged.
ANSI ACCREDITED

© 2021 Markens Group. All Rights Reserved.