Posts by Lou Kornet
How to Boost Conference Attendance—Three Easy Ways
If you run an association, you understand the importance of conferences. Not only do they connect your members, they’re often an important source of revenue. So, if conference attendance is lagging, your association might be in trouble. Let’s fix that. Here are three simple ways to boost attendance at your next conference.
Read MoreBen’s Video Tip of the Week: Give Clients Permission to Say “No”
Recruiting new members for an association is important but not always easy. Being painfully polite and pleasantly persistent can help make the process smoother.
Read MoreCelebrating 30 Years of Growth, Being a Great Place to Work
2018 marks TMG’s 30th anniversary, and we are so proud of our accomplishments and growth over the years! Our region’s business journal, BusinessWest, recently wrote an excellent story about our milestone. Check it out below!
Read MoreBen’s Video Tip of the Week: Boost Employee Morale this Summer
Summer Fridays can be a win-win for both employees and employers. Try it out this summer.
Read MoreBen’s Video Tip of the Week: Antitrust Obligations
For an association to be successful, it’s important to follow anti-trust guidelines. If a topic is inappropriate to discuss at a board meeting, then it’s equally inappropriate to discuss at the bar.
Read MoreBen’s Video Tip of the Week: Plant a Tree
To celebrate Earth Week, one of our clients encourages 5th and 6th graders to plant trees while teaching them about the tremendous benefits they give us. Everyone should plant to tree and make our planet better.
Read MoreBen’s Video Tip of the Week: Always Say “Good Morning”
Small things can have a meaningful impact on people and company culture. One of the easiest and worthwhile habits is saying “Good Morning” every morning.
Read MoreBen’s Video Tip of the Week: The “Feel, Felt, Found” Sales Technique
When selling to a client or prospective member, there may be objections over the cost of their investment. By using the “Feel, Felt, Found” technique, you can empathize, explain the ROI, and reach a mutual understanding.
Read MoreBen’s Video Tip of the Week: Assessing Core Values
Employee productivity is just one half of their contribution to company culture. The other half is how well they buy into your core values.
Read MoreBen’s Video Tip of the Week: Getting Guests to Mix and Mingle
Simple games and activities can be used to help guests start talking and break the ice.
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