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Category: Conferences

Would You Try This Crazy Approach to Event Marketing?

Here is the ultimate measure of association event success: You offer free registration to your next conference or workshop. After the event, you ask attendees to pay what they believe is fair, based on the value they received—and that number could be $0. Ultimately, you exceed revenue expectations. Sound like an insane stunt? The AmericanHere … Read More

Offer an Unforgettable Conference Experience—6 Practical Tips

With today’s tech, associations can easily host meetings online. Yet face-to-face conferences continue to be popular. Why? It’s about the experience. A conference can transport attendees to new locations and offer extraordinary activities and opportunities. If you want to host a successful conference, focus on the attendee’s experience. Here are six practical ways to makeWith … Read More

How to Boost Conference Attendance—Three Easy Ways

If you run an association, you understand the importance of conferences. Not only do they connect your members, they’re often an important source of revenue. So, if conference attendance is lagging, your association might be in trouble. Let’s fix that. Here are three simple ways to boost attendance at your next conference.

Don’t Rough Up the Mic: Tips for Awesome Presentations

By Laura Spencer, Member Services Coordinator Speaking at association conferences can be daunting—especially for those of us who don’t do it every day. Beyond preparing the material, there are a number of audio, visual, and logistical considerations that can truly make or break a presentation.

What’s That Smell?

The opportunity to network with peers is one of the biggest values of association conferences, yet it can be incredibly difficult to start the conversation if you don’t know anyone. Even the most extroverted folks still struggle to break in. Fortunately, there are many ways to start and sustain meaningful conversations. Of course, there areThe … Read More

Getting the Most From Association Conferences: an Attendee’s Perspective

By Stephen Brand, Executive Director of Global Learning and Development at Bay Path University During the past Spring, I attended six conferences back-to-back. What an experience! Those months were both exhilarating and exhausting—but extremely valuable. That’s because I went to each event with a plan. You’ve really got to think ahead, especially considering that theBy … Read More

Keep Tech Hiccups from Turning Into Showstopping Snafus With 3 Easy Tips

At one point or another, we’ve all lived through an unexpected technical snag that threatened to derail a conference: the sound system blows out, a screen suddenly goes blank, or a speaker’s mic mysteriously goes silent. Frustrating as it may be, the lesson here is that technology is fallible. Although there may be little youAt one … Read More