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Author: Lou Kornet

Ben’s Video Tip of the Week: Get the Most Out of Name Badges

Make name badges even better for attendees at your next event by printing the schedule on the back.

4 Ways to Keep Your Event Program Out of the Trash

  When it comes to association conferences and events, an attractive, user-friendly program book may be the single most important material you give attendees. Done right, the event program will be a valuable resource that attendees will refer to throughout …
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Ben’s Video Tip of the Week: Yabbit

Ben’s favorite ways to reflect as a team is to start strategy sessions by discussing the team’s “wins” since the last meeting. The number one rule in these meetings is that no one can spoil a win by saying “yeah, …
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Ben’s Video Tip of the Week: Hotel Takeover

Effective branding at your event can create a sense of ownership of the space, enhancing the overall experience and leaving attendees with a memorable connection to your event’s message and purpose. Watch now as Ben shares his favorite way to …
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Ben’s Video Tip of the Week: Greetings and Salutations

Emails are vital for business, but so are creating personal connections. A simple way to be better at both is to start your emails with a personal greeting. 

Ben’s Video Tip of the Week: GAAP vs. Operating Financial Statements

Try supplementing your GAAP financial statements with an operating statement to get a clearer view of the your expenses and revenue. 

Ben’s Video Tip of the Week: Rightsizing Your Hotel

When choosing a hotel for your event or meeting, don’t immediately go for the largest, most luxurious option available. Instead, book one that fits the size of your group to create the feeling of ownership over the space.

Ben’s Video Tip of the Week: Getting to Yes

In the book “Getting to Yes” there are 4 simple rules to elevate your problem solving and negotiating tactics: Focus on the problem, not the people Focus on your interest, not your position Insist on objective criteria Focus on mutual …
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Ben’s Video Tip of the Week: A/V Logistics

A successful A/V set up will go unnoticed and presentations will run smoothly. It’s also really easy to screw up. Always have multiple back-up plans and rehearse your set-up ahead of time.

Ben’s Video Tip of the Week: Avoiding Unnecessary Risks

As a business leader, putting yourself in danger by climbing a ladder or speeding is a risk to more than yourself. If you end up injured and unable to work, your ability to lead will also be affected.