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Month: July 2018

Ben’s Video Tip of the Week: Website

A good website should enhance the user experience and be a positive reflection of the company’s brand. A few small but valuable tweaks can make quite the difference. 

Craft a Vision that Inspires Members

Leaders in the association world have to inspire members, staff, and stakeholders to act. Whether that’s promoting a profession or supporting a cause, this work helps the organization move forward. One of the most effective ways to energize, inspire, and …
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Ben’s Video Tip of the Week: Code of the Old West

When making decisions, a leader should consider all of the possible consequences – especially the potential, unintended ones.